That night.
The Voice of China's online video was officially uploaded. As Central TV Department 1 had already agreed on a contract with an online video hosting service, the project was initiated very quickly as they wanted to ride the momentum of the show's popularity. The online video hosting service website's team had finally gotten everything in working order overnight. At 7:30 PM, The Voice's first episode had appeared on the website's main page at a prominent location together with an ad banner. This was also covertly a publicity campaign for The Voice to have an online channel of distribution.
1 million!
5 million!
10 million!
Once the video was uploaded, the number of views kept increasing!
