LM's commercial went viral.
Not only because of the highlights, but also because of the posters that were popping up in shopping centers everywhere. Apart from attracting a huge number of engaged couples to purchase wedding rings, fans flocked to LM's counters in groups to inquire about the 'back-view dream man'.
Who was this man and what was his identity? Even one word would be enough to satiate their curiosity.
The counter staff didn't know whether to laugh or cry as they explained it was also their first time seeing the back of this man; even internal corporate staff had no idea who he was.
According to rumors, during the commercial shoot, the set had been completely cleared. Apart from the director and a few important people, no one knew of the man's identity...
